i play baby



What began as a mother’s desire to give her children the best possible health — both inside and out—is now i play., Inc. Founded in 1982, i play. focuses on values that prioritize protecting our children and the earth. Committed to doing the best thing for babies, i play is leader in sharing information with parents on product materials and potential health and safety issues.  Their adorable line of eco-friendly apparel undergoes extensive testing and conforms to all US ASTM, FDA and CPSIA standards.  They believe that it is their responsibility to monitor the quality and safety of their products.

i play.® 50+ UV Sportswear is made from special fabric that wicks moisture and perspiration away from the skin while providing sun protection promoting flexibility and full-range movement for active play.   The line features organic cotton basics like socks and bodysuits and colorful seasonal apparel like winter outerwear, slickers, rain boots, and swimwear for baby boys and girls.