Alaffia provides highly effective, premium skin care options without dangerous solvent residues and contaminants.  The company was co-founded in 2003 by Olowo-n’djo Tchala and Rose Hyde as a means of alleviating poverty and advancing gender equality in Togo, West Africa. Empowerment Projects are Alaffia’s mission in action, funded by the sales of Alaffia products. Alaffia invests in West African communities because it is their moral responsibility to ensure African resources empower African communities. The goal is to alleviate poverty and encourage gender equality. Empowerment Projects include several Education-Based Projects, Maternal Health, FGM Eradication, Eyeglasses and Reforestation. All of Alaffia’s projects empower Togolese communities to provide their skills and knowledge to the rest of the world and rise out of poverty.

Fair trade certification is an independent, neutral third party certification verifying an organization upholds fair trade, social, and environmental standards in their operations. Alaffia is certified Fair for Life: Social & Fair Trade by IMO (Institute for Marketecology), one of the first and most renowned international inspection & certification agencies for organic and social (fair trade) accountability. IMO’s Fair for Life certification combines strict social and fair trade standards with adaptability to local conditions. You can read more about IMO at and more about the Fair for Life certification at

Alaffia’s pledge is to provide fair compensation, safe  working conditions, and flexibility towards cultural and individual needs for members of the Alaffia Shea Butter Cooperative.  Members of the Cooperative receive health care and a salary 4 times higher than the average family income in Togo.  Anytime you purchase a product with the Alaffia logo, you are joining an organization committed to alleviating poverty and empowering communities.